SERVICES
MARKETING ROADMAP DEVELOPMENT
At Black Raven AFC, we understand that a well-crafted roadmap is the key to any successful journey. Our Marketing Roadmap Development Process is tailored for businesses with hopes of a successful future on the horizon.
YOUR DIGITAL MARKETING ROADMAP WILL FUNCTION MORE LIKE A GPS—
ADAPTING TO CHANGING CONDITIONS AND AUDIENCE DEMAND.
Picture a roadmap that guides every step of your digital marketing journey for an entire year. That’s what we bring to the table. We meticulously assess your needs, identify opportunities, and tailor a roadmap that spans the digital spectrum.
Your digital presence contains a symphony of elements. Our roadmap includes a robust content strategy and deployment plan covering every crucial aspect – from websites and SEO to content writing, social media, video, paid marketing, and branding.
Marketing Roadmap Development
A Marketing Roadmap is comprehensive, offering a year of strategic guidance, perspective, and flexibility. It includes 365-day content and integrated marketing plan that lays out every aspect of your strategy in detail.
Comprehensive Strategy: Covers all facets of digital marketing.
Transparency: Clear timelines and estimated costs for every element.
Flexibility: Choose options that align with your goals and budget.
Personalized Approach: Crafted to resonate with your unique audience.
Your ideal marketing roadmap is as unique as your business and your audience. Our Marketing Roadmap ensures that your strategy is tailored to reach your unique goals and speak directly to your unique audience.
THE PROCESS
1
REVEAL
Define your goals and uncover opportunity.
First, we get to know you and your business. Through intensive discovery projects, we discuss and define your goals, aspirations, and the business landscape you navigate. This phase is the bedrock, laying the foundation for a roadmap that aligns seamlessly with your unique business identity.
2
CREATE
Craft a 365-day integrated digital marketing strategy.
We get to work transforming insights into a year-long digital marketing game plan. From content strategy to deployment plans for websites, SEO, social media, video, paid marketing, and branding, we sculpt a strategy that resonates with your audience and propels your business toward success.
3
DEPLOY
Bring your custom strategy to life.
With a detailed roadmap in hand, it’s time to start moving. This is where strategy transforms into action. From website optimization to launching paid ad campaigns and fine tuning your SEO, we deploy what you need when you need it.
At this stage, we’re here to handle whatever you need us to. Your Marketing Roadmap will give you options and cost breakdowns for every element of the strategy, so you can make the best decisions for your business.
4
OPTIMIZE
Nurture growth through continuous improvement.
Digital offers the most powerful ways to reach your audience in a connected world. It is a dynamic space where those focused on continuous improvement have the upper hand.
We can delve into analytics, track performance metrics, and gather insights to help you improve. By understanding how your audience engages with your digital ecosystem, we refine and enhance the strategy.
