What You Need to Know About Twitter Professional Accounts
Twitter has recently been a popular topic of conversation in the mainstream news cycle. A piece of Twitter news that has flown under the radar
Use Photography to Showcase the Human Side of Your Business
Every social media platform offers unique opportunities and experiences. But one thing they all have in common is how they favor images, photography, and videos
Do I Need to “Refresh” or “Redesign” My Website?
These days, most changes you make to your website can be done quickly and securely. Changes that go beyond regular content updates or minor layout
The Most Important Elements of Your Customer Persona
In marketing, a customer persona is a tool that allows you to inject EMPATHY into your marketing strategy. A well-sketched customer (or buyer) persona can
How Customer Feedback Can Help You Define Your Value Proposition
What do your customers love about your business? Customer feedback can help you discover aspects of your value proposition that you may not have recognized
Write Facebook Ad Copy that Connects With Your Audience
Imagine you put in the work to create eye-catching Facebook ads for your business. You get on Facebook, start setting up the ad, and at
Emerging Instagram Marketing Trends for 2022
Instagram remains one of the best social media platforms for promoting a business. With a cool one billion users, the platform is second only to