The Rise of Bing and How it Differs from Google
“Let me Google that.” You may have heard someone use this phrase. Just like “Kleenex” became synonymous with facial tissue, Google’s dominance in the search
What Is a Brand-Identity Video?
Leverage the power of video to make your brand stick in your audience’s mind. Every time you see an icon of a white apple with
Creating Content for Your Blog Strategy
Great content is audience-driven, keyword-optimized and visually inspired.
The Big 4 Social Media Platforms for Business
Twitter, Facebook, LinkedIn, Instagram.
Customizing GA4: Benefits and Best Practices
Google Analytics 4 (GA4) is the latest version of Google Analytics, and it differs from Universal Analytics (UA) in several ways. Some of the key
The Most Important Pages on Most Websites (Besides Your Home Page)
Every web design is a little different, but nearly every site can benefit from these core pages.
GA4 To Replace Universal Analytics on July 1, 2023
It can be easy to ignore change when we are accustomed to our daily habits or fully committed to the systems we already use. This