Lead Generation Funnels – What, Why, How
2020-09-23
What are lead generation funnels? When it comes to building an audience and leads online, your marketing team needs to do it in a systematic
Category: Strategy
Scheduling Content is Made Easier with These Tips for Improving Your Timing
2020-09-11
“Create compelling content uninterruptedly to win!” – this is no small order. If you’re wondering how you can achieve this level of output, here’s some
Live Video: Ways You Can Use Streaming To Add Excitement To Your Video Strategy
2020-09-07
One of the most popular strategies for any digital marketing ecosystem is video marketing. Video is widely seen as the most popular format of content
How to Promote Your Business’ Community Outreach Efforts
2020-09-04
One of the most important aspects that many businesses or brands want to portray is their “human” side. It endears a customer to their brand
How to Help Your Offline Sales Funnels via Digital Marketing?
2020-08-31
With the impact eCommerce has had over the last decade, the lines between offline and digital marketing are blurring. You can retrofit online sales techniques
Are You Using Cloud Storage? Here’s Why You Should.
2020-08-28
Cloud storage is a cloud-based service that allows you to store data on the internet using instant remote access technology. All your stored data is
Why Social Media Can Be a Powerful Customer Support Tool for Your Business
2020-08-26
Social media has become the go-to option for consumers to engage and interact with their favorite brands online. Digital marketing campaigns today are made to
What is Behavioral Retargeting?
2020-08-24
Behavioral retargeting aims at targeting visitors depending on their behavior. It revolves around using the information that you already have, to promote your products and
Why Should Your Social Media Branding Echo Your Website Branding?
2020-08-21
Social media empowers you to be heads and shoulders ahead of your competitors. Connecting with your prospects in an optimal way helps you establish a
What is Remarketing?
2020-08-19
Remarketing is a powerful strategy to engage with people who have visited your website earlier. It enables you to tactically place your ads before the
Social media lessons to learn from Spotify
2020-08-14
Not too bullish on social media? Know that it’s 2020, and social media is not just “social” anymore. Talking in terms of marketing, it’s turned
How an E-Commerce Strategy Will Prepare Your Company For A Crisis
2020-07-27
When health or weather-related disasters prevent “normal” business practices, digital transformation is the best way to deal with the crisis effectively. E-commerce has saturated the
Developing An Effective Logo That Will Connect With Your Audience
2020-07-18
A logo identifies your company or business. It turns peoples’ attention toward what you represent and stand for. It is important to have a logo
The Most Persistent Public Wi-Fi Attacks (and how to beat them)
2020-06-19
Don’t let free Wi-Fi come with its own costs… The availability and convenience of free public Wi-Fi has attracted almost everyone with a phone or
How to Leverage Website Analytics for Growth
2020-06-17
If your goal in 2020 is to grow your business, you’re on the right blog.
Choosing Your Brand Colors: What to Consider
2020-06-03
The color of your logo could help position your brand well. As a business owner, understanding your target consumers’ psychology is crucial. But, did you
The Elements of a Successful Elevator Pitch
2020-05-01
How to win over anyone in 30 seconds. An elevator pitch is an abstract of your business goals. It should be short and crisp. When
What is a Social Media Marketer?
2020-04-20
I mean, they do more than “hang out on social media all day.” “Oh, I know what a social media marketer is. They are people
Shadow IT: What it is and how to explain its dangers to your employees
2020-04-13
Unapproved apps and devices pose a threat to your organization. Here’s why employees use them and why it is up to YOU to solve this
The 5 CRM Habits of Highly Effective Salespeople
2020-03-25
As you work on maximizing the value of your CRM, make sure you start by instilling these five habits across your sales team.
Guide to Getting Started With a CRM
2019-12-16
An exceptionally brief, delightfully simple guide to customer relationship management (CRM) software.
Professional Website Versus DIY Website
2019-11-25
What Should You Do? So, you want a great website to showcase your brand online, move your brick and mortar sales to a digital storefront,
Ideation Automation
2019-10-09
Kill Bad Brainstorming and Start a Creativity Revolution Brainstorming is Bad Or more accurately brainstorming is not efficient. Brainstorming is usually done through one off
From an Idea to a SEAD
2019-07-01
Spend 5 minutes and do this every time you have a new idea for your business to master your ideation. WHAT IS THE VALUE OF