Posting to YouTube 2021
YouTube is a quintessential video sharing platform. It is the ultimate one-stop landing place to build brand authority using effective video marketing strategies.
You need to put in efforts to post content to YouTube to ensure it hits the right note. Here are some of the top trends you must follow for posting on YouTube:
- YouTube Live: Share your brand story through a Live YouTube Streaming session. Directly speaking to your viewers helps them to connect with your brand. Ensure you make the live session inspiring enough to make a true connection.
- Immersive Shopping Videos: YouTube videos work as a great source of information for people who are looking forward to buying. Post immersive shopping videos such as product reviews, gift guides, and a lot more to enhance the customer experience.
- How-to Videos: How-to videos are a fixture of YouTube. These videos are sought-after resources for people searching the site. How-to videos attract the attention of viewers as they give a deeper look into the details.
- Docuseries: Docuseries is a series of documentary videos about a specific niche. They are episodic and engage viewers actively. Once they watch a specific section, they are always looking forward to the next series.
Watch the trending tab on YouTube for the latest in what’s working on the site. Find your audience, find your niche.
More from Black Raven
AI vs. Agency
I’ve heard it from friends, from clients, and from colleagues. Something like, It seems like they’re adding AI to everything. Yes, a little multicolored magic
Track What Matters: Measure Marketing in Ways That Move You Forward
Just because you can measure it doesn’t mean it matters. Digital marketing apps and platforms make it easy to track almost everything—clicks, likes, impressions, video
How Audience-First Thinking Transforms How You Communicate
Marketers love a good origin story — how a company started, what the founders believed in, the “why” that fuels every product launch. And while
