New Research Offers Insight on Dealing with Negative Online Reviews
I haven’t forgotten about the good old phone book. I know it’s nestled safely at the back of some kitchen drawer. But unless I’m suddenly
Emerging Instagram Marketing Trends for 2022
Instagram remains one of the best social media platforms for promoting a business. With a cool one billion users, the platform is second only to
Why Every Local Business Needs a Google Business Profile
Google Business Profile is a free tool for local businesses that either have a location (coffee shop) or provide a service by meeting in another
How to Know if Your Website is Mobile-Friendly
It’s no secret that having a mobile-friendly website is more important than ever. Customers primarily browse on their mobile devices. As a result, Google now
Audience Segments in Email Marketing: How to Break Down Your Mailing List
Audience segmentation is the process of breaking down email lists into smaller pieces, or segments, to increase the quality of the targeting and conversion rates.
LinkedIn vs. Facebook: Which is Right for Your Brand?
LinkedIn is a popular social media network for professionals. With over 810 million users, the platform offers companies and professionals the opportunity to network, build
eCommerce Technologies That Are Evolving How We Shop Online
eCommerce, short for “electronic commerce,” is the process of buying or selling goods or services through the Internet. While there are many powerful technologies driving