Tag: advertising
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Optimizing Marketing Efforts for Major Sporting Events: A Playbook for Local Brands
In the exhilarating arena of sports, advertising plays a key position. Professional sports is big business, not just because of the ticket and snack sales.
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Learning From Volkswagen’s “The Last Mile” Campaign
This Volkswagen Advertising Campaign Draws on Nostalgia and Looks to the Future How does a company signal change—especially when that change involves saying goodbye to
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What Kinds of Brands Should Advertise on Twitch?
Twitch is a streaming service where entertainers broadcast their activities live for their audiences. Twitch was founded in 2011 and focused primarily on gaming content.
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Website Tips For Small Businesses
Small businesses often focus on local reach and visibility, and word-of-mouth sales for their growth. But, if there’s one thing we’ve learned from fluctuating market
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Learning From Airbnb -#OneLessStranger Campaign
Airbnb, the American rental online marketplace company, is famous for its unique approach towards lodging. Instead of offering hotels, Airbnb offers people someone’s home for
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Learning From PlayStation – #PlayAtHome Campaign
Sometimes, video games can be a life-saver. Well, that’s pretty much what PlayStation communicated to their audience – promoting their #PlayAtHome campaign to support the
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Learning from GoDaddy – Controversial ads
When you watch a GoDaddy ad, you’re most probably wondering two things: You’re not alone in thinking this because their ads are way over the
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Reach Your Audience with Quality Video Content
One of the biggest developments in the digital marketing sphere has been a gradual shift in content consumption. A lot of users prefer watching videos
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The Importance of Digital Content in Advertising
If you are planning to launch a digital marketing campaign, you want to make sure the digital content you employ is skillfully made and suited
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Learning From Red Bull: Global marketing
Redbull, a popular energy drink appreciated worldwide by top athletes, university students, and business professionals, belongs to Red Bull GmbH, an Austrian company known for
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Learning from Dove – Emotionally Challenging The Conventional
Beauty: Anxiety-ridden or confidence-driven? Dove is a renowned personal care brand that has challenged the traditional concepts of beauty. It has actually redefined beauty notions.
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Heineken – Emotional Storytelling
“In advertising, not to be different is virtual suicide”– Thornton Wilder Advertisement is one field that can make or break the success of a product.
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Posting to Pinterest: 2020
Pinterest is a wonderful platform that helps you attract a significant amount of website traffic. The 2020 Pinterest algorithm prefers to show pins that haven’t
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Learning From Coca-Cola – Marketing Campaigns
Coca-Cola, or Coke, has been around since 1886, delighting every age demographic with its sweet, chilled bliss. It’s a household name and is one of
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Learning From Lego’s ‘Rebuild The World’ Campaign
LEGO is a known toy brand around the world. Their distinct, creatively-assembled miniature figures helped children and adults develop their creative skills over many decades.
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What is Remarketing?
Remarketing is a powerful strategy to engage with people who have visited your website earlier. It enables you to tactically place your ads before the