How to Create a Compelling Tagline
2020-06-01
Create a winning tagline that your audience will connect with! As you and your creative team work on your tagline, you must realize that a
Create a winning tagline that your audience will connect with! As you and your creative team work on your tagline, you must realize that a
The best ways to unlock your full potential on a content-saturated platform How much engagement do you get with your Facebook posts? Are your efforts
Let’s take a peek at the types of cyber mayhem you can expect in 2020 (hint: it’s a lot more of the same).
Your website is your digital storefront. And just like a physical storefront, making it accessible to as many people as possible is good for business.
Top 3 hashtag search tools, and why you need to try one right now. What are hashtag search tools? But first, what are hashtags? Hashtags
If you want to create a powerful case study, you’ll need at least these four elements.
Local SEO is the practice of giving search engines the information they need to determine whether your products and services are proximate, relevant and prominent.
Here’s how you can increase sales through an interactive and beautiful Facebook Story. Why Facebook Stories? An Ipsos survey commissioned by Facebook showed that 62
Two forms of authentication are better than one.
The short answer is yes. Find out why.
Four elements to consider while filming a testimonial video. Video testimonials work as the impetus when your audience needs to make a key decision. A
What a white paper is, what it includes, and why you might benefit from creating one. What is a white paper? A white paper is
Here’s how to keep viewers glued to your website! Have you ever checked a website homepage and then left it within a couple of seconds?
How to win over anyone in 30 seconds. An elevator pitch is an abstract of your business goals. It should be short and crisp. When
Every website is a little different, but nearly every site can benefit from these core pages.
Tricks to choosing quality keywords when you have little time and no experience. “Give the audience what they want but not what they expect!” –
An email address is a precious commodity—it gives you direct access to qualified prospects. Here are some smart ways to ask for email addresses without
I mean, they do more than “hang out on social media all day.” “Oh, I know what a social media marketer is. They are people
Keep these pointers in mind as you work on creating video content for your social media channels.
Unapproved apps and devices pose a threat to your organization. Here’s why employees use them and why it is up to YOU to solve this
Here’s how you can increase sales through an interactive and beautiful Facebook Story. Why Facebook Stories? An Ipsos survey commissioned by Facebook showed that 62
Track traffic, understand audience behavior, and pick better keywords… all FREE with Google Analytics! What is Google Analytics? Google Analytics is your one-stop tool to
Protect your login details with these robust password managers Do you find it challenging to remember passwords? Or do you have passwords that can be
A purchase isn’t the end of a customer cycle, so don’t stop there. Sending an email after a purchase is a very formal and crisp
As you work on maximizing the value of your CRM, make sure you start by instilling these five habits across your sales team.
Here are the three types of video you absolutely should be budgeting for.
Technical SEO is all about optimizing the technical health of your site to make it easy to crawl, index and rank.
Attracting new customers costs about five times more than nurturing existing ones.
Gone are the days of “check the link in my bio…” It’s now time to “swipe up” to cross-promote content like never before. What is
Sometimes the best way to highlight your brand’s value is to let your satisfied customers do the talking for you. Enter video testimonials.
Get insights on your digital marketing campaigns and learn from your competitors. What is SEMrush? SEMrush is a suite of tools to help organizations with
Even your most tech-savvy workers are probably making these five mistakes.
Some keywords are more accessible than others. Read to find out why. Keywords: the secret sauce to letting search engines know what your web page
Data privacy is partly about doing right by your customers, and partly about complying with key regulations. Here’s the 411.
Did you know that an out-of-date website can also cause needless security risk? Let’s look at a few reasons why you should keep your site’s resources up to date.
A good content calendar identifies, at a minimum, topic, the date you plan to write it and/or publish it, and the status of the project.
Leverage the power of video to make your brand stick in your audience’s mind. Every time you see an icon of a white apple with
One installation, many sites.
A smart video strategy is more important to marketers than ever. But when do you need to bring in a pro? In recent years, the
If you’re using social media to make your brand more discoverable on the web, hashtags are a simple way to index certain topics, products or services.
What you post to Facebook probably won’t reach your audience organically. These two techniques will increase your effectiveness. Yes, it’s true: “Organic reach” on Facebook
Great content is audience-driven, keyword-optimized and visually inspired.
The next time you write content for your website, make it findable by Google. Here’s how. 1. Make it easy for the audience. When you
Twitter, Facebook, LinkedIn, Instagram.
A logo is a graphical element. A brand is your company’s identity.
Learn about the power of a WordPress Multisite and if it’s right for your business. Think about it like this: you need to get to
WordPress-powered sites can be hacked. Use one or more of the following security add-ons to help prevent that from happening.
Maintaining your business’s website is anything but a set it and forget it endeavor. Here’s why.
An exceptionally brief, delightfully simple guide to customer relationship management (CRM) software.
Let’s break down how to start a blog in five steps.