An appealing first impression is a lasting impression. People develop an opinion about you in the first few seconds when you meet them. In the
Social media customer service refers to offering customer support using social media platforms. It aims to address the queries and challenges of consumers. Statistics reveal
Do you find it difficult to be consistent when it comes to content marketing? A content calendar helps you fix it. What is a content
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The global pandemic we experienced this year has forced families, businesses, and even the government to realize the importance of communication through video like never
G Suite and Office 365 are the best and most cost-effective options on the market. Here are five reasons why:
The font is your identity; pick the right one. Your brand has a fascinating story, which is what your audience relates to. You tell this
Want to build a unique brand positioning? Start with ticking these boxes. “[A brand is] a set of expectations, memories, stories and relationships that, taken
Here are a few pointers to keep in mind as set out choosing a domain name for your company.
Here’s how you can promote your business and escalate sales using Facebook Groups Do you have a slumbered Facebook profile? Are you terrified by all
Your ISP could be selling your personal data; here’s how to protect yourself. As the number of internet users rises exponentially, a major concern lies
Yes, page speed affects your business’s ability to find and keep clients. What are you doing about it? What is page speed? Also known as
Create a winning tagline that your audience will connect with! As you and your creative team work on your tagline, you must realize that a
The best ways to unlock your full potential on a content-saturated platform How much engagement do you get with your Facebook posts? Are your efforts
Your website is your digital storefront. And just like a physical storefront, making it accessible to as many people as possible is good for business.
If you want to create a powerful case study, you’ll need at least these four elements.
Here’s how you can increase sales through an interactive and beautiful Facebook Story. Why Facebook Stories? An Ipsos survey commissioned by Facebook showed that 62
Four elements to consider while filming a testimonial video. Video testimonials work as the impetus when your audience needs to make a key decision. A
How to win over anyone in 30 seconds. An elevator pitch is an abstract of your business goals. It should be short and crisp. When
A purchase isn’t the end of a customer cycle, so don’t stop there. Sending an email after a purchase is a very formal and crisp
As you work on maximizing the value of your CRM, make sure you start by instilling these five habits across your sales team.
Here are the three types of video you absolutely should be budgeting for.
Sometimes the best way to highlight your brand’s value is to let your satisfied customers do the talking for you. Enter video testimonials.
A good content calendar identifies, at a minimum, topic, the date you plan to write it and/or publish it, and the status of the project.
Leverage the power of video to make your brand stick in your audience’s mind. Every time you see an icon of a white apple with
If you’re using social media to make your brand more discoverable on the web, hashtags are a simple way to index certain topics, products or services.
Great content is audience-driven, keyword-optimized and visually inspired.
The next time you write content for your website, make it findable by Google. Here’s how. 1. Make it easy for the audience. When you
Find the Audience Value Mix for Your Content Across Platforms Long Live the King There is this overwhelming force in modern marketing to find the
Spend 5 minutes and do this every time you have a new idea for your business to master your ideation. WHAT IS THE VALUE OF