The Most Important Pages on Most Websites (Besides Your Home Page)
2023-05-22
Every web design is a little different, but nearly every site can benefit from these core pages.
Every web design is a little different, but nearly every site can benefit from these core pages.
It can be easy to ignore change when we are accustomed to our daily habits or fully committed to the systems we already use. This
Maintaining your business’s website is anything but a set it and forget it endeavor. Here’s why.
These days, most changes you make to your website can be done quickly and securely. Changes that go beyond regular content updates or minor layout
It’s no secret that having a mobile-friendly website is more important than ever. Customers primarily browse on their mobile devices. As a result, Google now
eCommerce, short for “electronic commerce,” is the process of buying or selling goods or services through the Internet. While there are many powerful technologies driving
With the prominence of internet marketing, a local SEO strategy is essential for small businesses to create brand awareness and establish credibility. Nearly half of
In a previous post, we discussed the importance of a mobile-friendly website and some freely available testing tools. Now it’s time to interpret the results
Blogs can be an effective tool for SEO, driving website traffic, and giving users informational value for their visit. But just because you publish a
As time passes, visual design trends can cycle. After years of being relegated to the sidelines in favor of modern, monochromatic design, gradients are finally
Landing pages are web pages that serve a specific purpose. That purpose is usually to produce leads for a business by collecting user information. A
Typography has been a major part of print design for decades now. However, the field is finally moving to the forefront of web design trends.
The difference between active and passive voice is one of those things people can’t always explain, but they know it when they see it. The
Chatbots have become a popular tool for businesses. When correctly utilized, a website chatbot is able to automate aspects of the customer service experience that
User experience (UX) design is concerned with how to engage visitors in a way that makes using a website easy and enjoyable, toward the goal
Sometimes it isn’t blog writing tips you need, but topic choosing tips. Two areas of research are particularly helpful for determining your business blog topics:
’90s Web Design Trends are Making Nostalgic Connections It may seem strange to reference a period that ended more than 20 years ago when we
Small Business SEO Can Make a Difference 99% of businesses in the US are considered small businesses. If you are a business owner reading this,
“I fell into a massive trap! And I lost quite a lot of money, here’s what happened.” This is an example of a hooking statement,
Customize These Popular Chatbots for Your Audience A chatbot is a great way to provide an improved customer experience on your website. They can help
Video Testimonials Demonstrate the Power of Your Brand Why create video testimonials at all? Testimonials can be extremely valuable for businesses. Want to showcase expertise,
Explore New Blog Post Types and Vary Your Content Are you struggling to find new blog post types? Have you run out of ideas? Not
Two terms are often used interchangeably even when they shouldn’t be. One caters to the betterment of customer experience, and the other one does the
An effective website design engages its visitors, gives them an incredible user experience, and compels them to take action. Various factors, such as image, color,
One of the biggest movements in digital media has been the gradual adoption of videos to showcase work. Videos are easy to digest, and a
Running a business in the digital sphere requires you to employ smart SEO tactics. There are a few common SEO mistakes that new websites tend
Website chatbots used to be an exciting, innovative feature for high-end websites. Chatbot plugins have become easier to purchase and implement. As a result, many
Your webinar content is one of the most engaging and evergreen types of video that you can produce. Many marketers think of webinars as just
Use Good Research and Writing Habits to Avoid Plagiarism Content production can be a challenge because you’re always trying to write original material that supports
When it comes to increasing traffic to your website, SEO keyword research is critical. It assists you in creating content that can help boost your
Employing eCommerce best practices can help improve your conversion rate. Conversion rate is one of the most important metrics to track when you’re working on
If you publish a blog, you might already understand how important SEO is to increase your website traffic. You need to find the right tools
Black Friday is one of the most anticipated shopping days worldwide. Consumers are all looking to get great deals on products. As a retailer, you’d
Are you planning on writing an ebook as a lead magnet for your company or brand? When done correctly, lead magnet ebooks can assist you
Ask anyone running a website and they’ll tell you that the Contact Page is one of the most crucial elements, along with the homepage. This
There are many compelling reasons to utilize video to convey your brand’s narrative. It can help build meaningful relationships with your target clients. Marketing videos are
One of the most important aspects of digital marketing is SEO. Find and insert the right keywords to improve your website’s rankings on popular search
When you operate a business with an online presence, you must have a web hosting solution. Companies are connected through the internet and it requires
Working in the field of SEO requires one to be aware of the various trends surrounding their market and incorporating the right tactics to rank
Branding plays a pivotal role in attracting the right customers to your business, and copywriting is a large part of your overall branding strategy. Copy
Effective graphic design informs the audience and convinces them to take action. Also, it creates a certain perception in the minds of the audience regarding
It is important for business owners and operators to stay informed on the latest marketing trends in order to maximize their marketing efforts. Here are
Your website is a reflection of you and your business. It is important to design your website experience with your audience in mind. This will
If you’re designing a mobile app, you want people to have a positive experience when they use it. UI and UX are shorthand for “User
The art and skill of organizing type is typography design. It is one of the core abilities of a designer and entails more than just
Audiences have high expectations when it comes to graphic design, and how you approach design challenges will have a major impact on your marketing efforts.
Top-notch web content is needed to create a winning online presence. When writing your website copy, you need to ensure that your content entices readers
With a larger share of users browsing the internet on their mobile devices, more and more businesses are rightly focused on creating a mobile-friendly website
A properly planned blog content strategy distinguishes a great blog from an ordinary one. If you have an effective content strategy for your blog, then
Too many people preach keyword-stuffing practices. They don’t realize there is a lot more that needs to be done in order to achieve better SEO.