Category: Websites
Graphic Design Mistakes You Might Be Making
Audiences have high expectations when it comes to graphic design, and how you approach design challenges will have a major impact on your marketing efforts.
What Some Get Wrong About Web Copy
Top-notch web content is needed to create a winning online presence. When writing your website copy, you need to ensure that your content entices readers
What Makes A Website Mobile-Friendly?
With a larger share of users browsing the internet on their mobile devices, more and more businesses are rightly focused on creating a mobile-friendly website
Create an Effective Blog Content Strategy
A properly planned blog content strategy distinguishes a great blog from an ordinary one. If you have an effective content strategy for your blog, then
Stop Keyword Stuffing… Here’s How To Do SEO Right
Too many people preach keyword-stuffing practices. They don’t realize there is a lot more that needs to be done in order to achieve better SEO.
A Three-Pronged Approach to SEO
SEO or search engine optimization is the process of optimizing your website to get a higher rank in search engine results pages. SEO is an
Key Elements Of Brand Identity Design
Companies can achieve recognition faster if their branding is on point. Having a strong brand identity will help you attract visitors, build trust, and convert
What People Get Wrong About SEO
SEO or “search engine optimization” is the process of optimizing your web presence to put your brand in front of more prospective customers. Most businesses
An Introduction to Functional Websites
If you want your business to succeed, a functional website can be a powerful tool. What does it mean to have a functional website? A
How Publishing Articles Helps Your Business
As a marketer, it’s your job to be on top of trends and use all the tactics that your business may need. Writing articles will
Website Tips For Small Businesses
Small businesses often focus on local reach and visibility, and word-of-mouth sales for their growth. But, if there’s one thing we’ve learned from fluctuating market
Best Video Hosting Platforms
Videos are a hit. While we now have multiple addictive bite-sized video-based social media platforms such as Facebook, Instagram (Reels, IGTV, Live), and TikTok, there
Websites to Look at for Design and Content Inspiration
Are you looking for amazing web design and web content ideas to get that much-needed inspiration for your website? Here are some of the best
Font Combinations For Your Website
Do you want your website content to convey more authority? An appealing combination of fonts can help you to do that. If you aren’t sure
Digital Marketing Trends For 2021
If you want your business to get the upper hand over competitors, digital marketing is something that you need to embrace. There are no two
Use These CTAs on Social Media
If you are creating content for social media and not using calls to action (CTAs) you are missing out on a lot of opportunities. But
Structure a Sales Page for Your Product
The number one reason why most sales pages fail to convert is that they are not structured properly. Structure plays an important role in any
Learning From Apple’s Video Ads
Apple is famous for its clean, bold, clear advertisements and we can definitely learn a thing or two from Apple’s YouTube ads. Ever since Apple
Chat Services for Your Website
Chat services work as a medium to ensure communication between customers and brands. People prefer to get an instant response to their queries rather than
SEO: How To Find And Use Keywords
If you want your blog content to rank on Google, you need to make it SEO-friendly. To make your content SEO-friendly you will need to
Learning From Neil Patel – Building A Digital Empire
One of the most popular digital marketers in the business, Neil Patel is the go-to person for all things SEO, blogs, and social media in
How to write for B2B and B2C
Companies that are involved in advertising sometimes have to work around B2B and B2C when selling. You have clients in both these domains and it
How To Lower Your Website Bounce Rate
Bounce rate is the percentage of users who leave your website without even visiting the second page. A visitor can bounce back from your website
Personal Branding Mistakes You Must Avoid
Do you want your brand to be a top performer in your niche? If yes, you must keep a check on how your brand is
Website Design Mistakes You Want to Avoid
Websites are so integral to a company’s fortunes on the internet. A good website can help you find your audience, so it’s important that companies
Learning From BuzzFeed – How Did it Become so Popular?
You’ve done it, your friends have done it, heck, even your parents might have done it at some point. Relax, though. We’re talking about taking
How To Craft Interesting Copy
Copywriters are some of the most-read writers in the world. And copywriting is one of the most important elements of effective online marketing. To craft
Design a Meaningful, Effective Website Banner
When it comes to your brand performing well on digital platforms, any manager would tell you that the website’s look and feel are crucial. The
Tips To Grow Your Business Using LinkedIn
LinkedIn is a powerful platform to help you build brand awareness and push your business. You need to have a concrete approach to generate the
How can AI Benefit SEO?
SEO is one of the biggest factors which drives a company’s digital marketing efforts. Over time, companies are trying to find the perfect mix of
What You Need to Know to Make Your Website Mobile-Friendly
A beautiful, functional website is excellent, but it’s not all that’s required these days. With more and more people using only their phone for almost
The Evolution of UI and UX: Looking at Amazon.com
The UI and UX of websites have clearly evolved over time – today, they are much cleaner, crisper, and intuitive. Or at least, that’s how
Creating An SEO-friendly Blog
Writing yourself an SEO-friendly blog is a task that requires some effort and time. You can’t wake up one day and be like, “I will
Creating Excellent Sales Copy
Whether you are creating a landing page for a special offer, launching a new product for your online business, or building an e-commerce site, you
How to Research Keywords for SEO
One of the most important processes of SEO is keyword research. This is the process of searching for and analyzing search items which people enter
How Has Copywriting Evolved Over the Years?
Copywriting – one of the toughest jobs that require just one tool – the brain (and something to write with). Over the years, copywriting has
Look for These Essential Skills in Your Web Developer
Your website is an online storefront for your brand. You need the best site possible to present yourself to the world and create a great
Hiring An SEO Expert
Whenever you’re looking to hire someone for your SEO activities, you need to understand the core aspects of the job. You need to determine whether
Why Does Video Sell More?
If you own a business, you may have two goals in mind: One tactic that can help you with more sales and help you accomplish
SEO For Beginners
If you’re working in digital marketing, you’re sure to have come across SEO quite a few times. It is one of the most important processes
Principles of Good Website Design
An effective website design engages the visitors, gives them an incredible user experience, and compels them to take action. Various factors, such as image, color,
How to Write an Impactful Headline for Your Website
Are you looking for some tips to write impactful headlines? The best way is to follow a logical approach and optimize for your audience. Here
How to Choose Great Fonts for Your Website
When you’re designing a website, there are a lot of design decisions that need to be made. One of the main elements that goes into
The Importance of Digital Content in Advertising
If you are planning to launch a digital marketing campaign, you want to make sure the digital content you employ is skillfully made and suited
What Can a Great Website Do for Your Business?
Websites are a keystone of any modern business strategy. They can function as a store-front, customer service resource, and advertising hub all at the same
What No One Told You About SEO
While you may already be leveraging an SEO strategy, there is always more to know about SEO. The process holds several secrets that you have
You Should Know This About Outsourcing Web Design
Designing a great website is important to the success of your business, and often a process which requires experience and knowledge. From the designers and
How SEO Can Take your Marketing to the Next Level
As a business owner or marketer, the importance of SEO and the impact it can have on your business is important to understand. Think of
Learning From Bank of America – Mobile App Voice Navigation
One of the biggest developments in the world of digital marketing over the last few years has been voice navigation. Customers of brands are able
Learning From UNIQLO: Experiential Marketing
One of the biggest insights that digital marketing has brought out is that people prefer personalized marketing over any other type. With advancements in artificial
