How Often Should You Post on Social Media?
2020-09-09
When it comes to building your presence on social media, a consistent posting schedule is key. You need to show up each day on your
When it comes to building your presence on social media, a consistent posting schedule is key. You need to show up each day on your
One of the most popular strategies for any digital marketing ecosystem is video marketing. Video is widely seen as the most popular format of content
One of the most important aspects that many businesses or brands want to portray is their “human” side. It endears a customer to their brand
Like any complicated tool, websites are capable of failing. Whether by direct hack, malware, severe server malfunction, or poor coding, it’s possible for a website
With the impact eCommerce has had over the last decade, the lines between offline and digital marketing are blurring. You can retrofit online sales techniques
Cloud storage is a cloud-based service that allows you to store data on the internet using instant remote access technology. All your stored data is
Social media has become the go-to option for consumers to engage and interact with their favorite brands online. Digital marketing campaigns today are made to
Behavioral retargeting aims at targeting visitors depending on their behavior. It revolves around using the information that you already have, to promote your products and
Remarketing is a powerful strategy to engage with people who have visited your website earlier. It enables you to tactically place your ads before the
A blog is an integral element of your marketing strategy: it helps you garner online visibility, drive traffic, and convert it into leads. So, what
Not too bullish on social media? Know that it’s 2020, and social media is not just “social” anymore. Talking in terms of marketing, it’s turned
Live chat software has become an indispensable element of customer service. Businesses around the globe have embraced live chat as an important method for brand
How do you reply to antagonistic comments on your social media profile? Pay no heed? Make an Apology? Lock horns with the user? One critical
A sound injects emotion into a video. In video marketing, the choice of sounds matters a lot. It can make a difference in the success
Businesses use social media to increase their reach and maximize impact. Staying relevant in your messaging and strategy is important. How can you outshine your
Case studies are an effective way to showcase your company’s work. It goes beyond simple testimonials as it presents real data, examples, and results. With
When health or weather-related disasters prevent “normal” business practices, digital transformation is the best way to deal with the crisis effectively. E-commerce has saturated the
Writing is more than just weaving words together in a meaningful manner. While writing about a generic topic, you tend to share and guide readers
After spending your time researching, collecting data, and crafting awesome content, you hit the publish button. But you seem unsatisfied with the number of visitors
A logo identifies your company or business. It turns peoples’ attention toward what you represent and stand for. It is important to have a logo
No matter how wonderful your writing style is, if you fail to make it visually appealing, your audience is unlikely to digest your content… and
Videos are proven to be catchier and more impactful than images and written text. Brands across the globe are leveraging video to increase brand awareness
In the light of COVID-19, non-essential businesses are shut as people aren’t concerned about clothes and watches. As a result, marketers are facing a hard
High-quality backlinks to your website dominate the SEO realm. These inbound links work as powerful ranking signals. Google favors your search engine ranking if you
What differentiates great websites from the good ones? As I write, there are over 1,777,218,678 (1.7 bn) websites on the internet. But not all of
Maintaining an active blog can be vital for any business, it signifies that you have a plethora of knowledge to share with the market and
An appealing first impression is a lasting impression. People develop an opinion about you in the first few seconds when you meet them. In the
Social media customer service refers to offering customer support using social media platforms. It aims to address the queries and challenges of consumers. Statistics reveal
Do you find it difficult to be consistent when it comes to content marketing? A content calendar helps you fix it. What is a content
Gone are the days when content was written just for search engines and end-users. Today, it’s no more for only humans but their emotions. Emotions
From SEO-friendly content to a mobile-friendly site, you ticked every box before your website launch. But is that all? What if your site’s testing your
Social media platforms are a vital part of online marketing strategies for businesses. The reason: social media sites are engagement-driven that helps in forming a
The global pandemic we experienced this year has forced families, businesses, and even the government to realize the importance of communication through video like never
G Suite and Office 365 are the best and most cost-effective options on the market. Here are five reasons why:
If you are accepting guest posts for your blog, you must know how to acknowledge the contributor who has made efforts to write an article/blog
The font is your identity; pick the right one. Your brand has a fascinating story, which is what your audience relates to. You tell this
Optimizing your website is crucial to stay ahead of the curve. But with ever-evolving algorithms, you’re required to be on your toes to ensure you
Don’t let free Wi-Fi come with its own costs… The availability and convenience of free public Wi-Fi has attracted almost everyone with a phone or
Want to build a unique brand positioning? Start with ticking these boxes. “[A brand is] a set of expectations, memories, stories and relationships that, taken
Here are a few pointers to keep in mind as set out choosing a domain name for your company.
If your goal in 2020 is to grow your business, you’re on the right blog.
Don’t use Flash on your website. Here are three simple reasons why:
Here’s how you can promote your business and escalate sales using Facebook Groups Do you have a slumbered Facebook profile? Are you terrified by all
Your ISP could be selling your personal data; here’s how to protect yourself. As the number of internet users rises exponentially, a major concern lies
Your homepage is your digital business card and your site’s navigation center. Here’s what to include on it.
Yes, page speed affects your business’s ability to find and keep clients. What are you doing about it? What is page speed? Also known as
The color of your logo could help position your brand well. As a business owner, understanding your target consumers’ psychology is crucial. But, did you
Create a winning tagline that your audience will connect with! As you and your creative team work on your tagline, you must realize that a
The best ways to unlock your full potential on a content-saturated platform How much engagement do you get with your Facebook posts? Are your efforts
Let’s take a peek at the types of cyber mayhem you can expect in 2020 (hint: it’s a lot more of the same).