What is Parler & Should Your Brand Be Involved?
2020-09-21
Parler is a microblogging platform launched in August 2018. This social networking site claims itself as a ‘free speech’ platform with a user base of
Category: Branding
Developing An Effective Logo That Will Connect With Your Audience
2020-07-18
A logo identifies your company or business. It turns peoples’ attention toward what you represent and stand for. It is important to have a logo
Video Marketing: Crafting Video for Your Audience
2020-07-18
Videos are proven to be catchier and more impactful than images and written text. Brands across the globe are leveraging video to increase brand awareness
Web Design Tips You Must Learn From Harry’s
2020-07-18
What differentiates great websites from the good ones? As I write, there are over 1,777,218,678 (1.7 bn) websites on the internet. But not all of
What Should I Include on my Home Page? Best Practices for Creating Good First Impression
2020-07-01
An appealing first impression is a lasting impression. People develop an opinion about you in the first few seconds when you meet them. In the
How to Pick Your Brand’s Fonts
2020-06-19
The font is your identity; pick the right one. Your brand has a fascinating story, which is what your audience relates to. You tell this
Every Brand Identity Needs These Elements
2020-06-19
Want to build a unique brand positioning? Start with ticking these boxes. “[A brand is] a set of expectations, memories, stories and relationships that, taken
How to Choose an Amazing Domain Name
2020-06-19
Here are a few pointers to keep in mind as set out choosing a domain name for your company.
Choosing Your Brand Colors: What to Consider
2020-06-03
The color of your logo could help position your brand well. As a business owner, understanding your target consumers’ psychology is crucial. But, did you
How to Create a Compelling Tagline
2020-06-01
Create a winning tagline that your audience will connect with! As you and your creative team work on your tagline, you must realize that a
The Elements of a Successful Elevator Pitch
2020-05-01
How to win over anyone in 30 seconds. An elevator pitch is an abstract of your business goals. It should be short and crisp. When
What Is a Brand-Identity Video?
2020-02-13
Leverage the power of video to make your brand stick in your audience’s mind. Every time you see an icon of a white apple with
The Difference Between a Logo and Your Brand
2020-01-13
A logo is a graphical element. A brand is your company’s identity.
Why Websites Need Continual Care
2019-12-23
Maintaining your business’s website is anything but a set it and forget it endeavor. Here’s why.