Tag: Video

Video Marketing: Tips to Create High-Quality Videos
Since social media and video platforms have made their way into everyone’s pockets, video has become an indispensable tool for businesses looking to effectively market

What Is a Brand-Identity Video?
Leverage the power of video to make your brand stick in your audience’s mind. Every time you see an icon of a white apple with

Creative Ways to Create Video Testimonials
Video Testimonials Demonstrate the Power of Your Brand Why create video testimonials at all? Testimonials can be extremely valuable for businesses. Want to showcase expertise,

Simple Video Editing Tools for Digital Marketing
One of the biggest movements in digital media has been the gradual adoption of videos to showcase work. Videos are easy to digest, and a

Repurpose Your Webinar Content
Your webinar content is one of the most engaging and evergreen types of video that you can produce. Many marketers think of webinars as just

Include These Elements in Your Video Intro Card
When your audience views your videos, the first thing they will see should be your video intro card. It is something you will want to

Types of Video Transitions and When to Use Them
Videos have become one of the go-to methods for brands to tell their stories. It’s a more captivating alternative to newspaper ads and allows you

Repurpose Your Video Content for Multiple Platforms
There are many compelling reasons to utilize video to convey your brand’s narrative. It can help build meaningful relationships with your target clients. Marketing videos are

Common Video Marketing Mistakes to Avoid
Social media runs on videos and it’s important that marketers find the right balance of video and static content. Videos can help you capture attention

Leverage Video Marketing as a Small Business
Customers who watch brand video content are 2.6 times more likely to make a purchase. Tweets with videos are driving 10x more engagement than standard

Content Ideas For Your LinkedIn Company Page
LinkedIn’s audience of over 500 million users express varying levels of engagement. The majority of users devote under two hours each week to the platform,

Develop Effective Instagram Reels Content
Instagram’s counterpart to TikTok, which debuted in late 2019, has gotten heavy use from artists, influencers, and marketers. Reels are making use of Instagram’s built-in

Best Video Hosting Platforms
Videos are a hit. While we now have multiple addictive bite-sized video-based social media platforms such as Facebook, Instagram (Reels, IGTV, Live), and TikTok, there

Pre-Production Strategies For Video Content
The demand for video content is only increasing. If you want better returns for your advertising messages, you need to plan well, especially during the

Learning From Apple’s Video Ads
Apple is famous for its clean, bold, clear advertisements and we can definitely learn a thing or two from Apple’s YouTube ads. Ever since Apple

Learning From GoPro’s Video Strategies
GoPro’s website is a testament to how curated, homemade video content is always one of the best ways to garner an audience. The GoPro is

Making a YouTube channel? These Video Editing Platforms can Help.
One of the most popular video-sharing platforms in the world is YouTube. YouTube has around 2 billion active users who watch around 250 million hours

Learning from Vox and their YouTube success
“Better late than never!” It’s an age-old adage that sits perfectly for those who think they can create content. No other channel personifies this better

The Video Marketing Advantage
Video marketing is not new, but it has become more powerful than ever. We all love watching funny or emotional videos, or consuming information through

Creating Captivating Instagram Videos
Video marketing is one of the most influential Instagram marketing strategies. Instagram stories, videos, IGTVs and LIVE sessions were already powerful modes of video creation

Why Does Video Sell More?
If you own a business, you may have two goals in mind: One tactic that can help you with more sales and help you accomplish

Tips For Creating Powerful Instagram Carousels
Carousels are top-performing organic content that can explode Instagram growth. Carousels are of high value, and audiences love consuming them. Most creators are switching from

Don’t Make These Video Editing Mistakes
Editing videos is a daunting task, and if you are a novice in video editing, there is a high chance you will make mistakes. Luckily,

Posting to Instagram: 2021
The Instagram strategy of any business in digital is super important for its success and there are plenty of things marketers need to know about

Reach Your Audience with Quality Video Content
One of the biggest developments in the digital marketing sphere has been a gradual shift in content consumption. A lot of users prefer watching videos

Posting to YouTube 2021
YouTube is a quintessential video sharing platform. It is the ultimate one-stop landing place to build brand authority using effective video marketing strategies. You need

Creating Content for Instagram Reels
Inspired by TikTok videos, Instagram Reels is a great way to create interesting videos from Instagram stories. You can record a 15-second video and share

Tips for Creating Attractive YouTube Thumbnails
A YouTube thumbnail is an image that works as a video representation in the search results. It is important to have attractive YouTube thumbnails since

Using Instagram Reels: Why and How?
Utilizing Instagram Reels is a great way to help you maximize your reach on Instagram. Reels allows you to record entertaining 15-second video clips from

Heineken – Emotional Storytelling
“In advertising, not to be different is virtual suicide”– Thornton Wilder Advertisement is one field that can make or break the success of a product.

Tips for Instagram Live
Instagram Live is one of the most important marketing platforms to reach your audience with live video. It has multiple benefits. It helps you stay

Winning Video Marketing Trends for 2021
If you’re in digital marketing, you probably know that video marketing is a nearly unavoidable aspect of how you reach your audience. Video is easy

Production, Editing, and Posting: Why Long-Term Planning is Important to Video Production
Video production is an intricate process. It starts with a concrete goal, knowing your audience, picking out themes, and planning a schedule. After you have

Live Video: Ways You Can Use Streaming To Add Excitement To Your Video Strategy
One of the most popular strategies for any digital marketing ecosystem is video marketing. Video is widely seen as the most popular format of content

Music Licensing: Finding a relevant Sound
A sound injects emotion into a video. In video marketing, the choice of sounds matters a lot. It can make a difference in the success

Video Marketing: Crafting Video for Your Audience
Videos are proven to be catchier and more impactful than images and written text. Brands across the globe are leveraging video to increase brand awareness

Video Strategies for Communicating With Your Audience During A Crisis
The global lockdowns we’ve experienced this year has forced families, businesses, and even the government to realize the importance of communication through video like never

Creating a Successful Advertisement Using Facebook Stories
Here’s how you can increase sales through an interactive and beautiful Facebook Story. Why Facebook Stories? An Ipsos survey commissioned by Facebook showed that 62

Critical Elements Every Testimonial Video Needs
Sometimes the best way to highlight your brand’s value is to let your satisfied customers do the talking for you. Enter video testimonials.

What Is a Brand-Identity Video?
Leverage the power of video to make your brand stick in your audience’s mind. Every time you see an icon of a white apple with