Why Websites Need Continual Care
2023-02-24
Maintaining your business’s website is anything but a set it and forget it endeavor. Here’s why.
Maintaining your business’s website is anything but a set it and forget it endeavor. Here’s why.
You have a business. Your business has a website. You want that website to show up in search results for more queries. So…you need to optimize.
Google Business Profile is a free tool for local businesses that either have a location (coffee shop) or provide a service by meeting in another
With the prominence of internet marketing, a local SEO strategy is essential for small businesses to create brand awareness and establish credibility. Nearly half of
When you open up your business to public reviews, you open it up to the bad as well as the good. For all the wonderful
Blogs can be an effective tool for SEO, driving website traffic, and giving users informational value for their visit. But just because you publish a
Marketing on LinkedIn is a cheap, effective way to spread the word about your brand. Let’s assume you already know that LinkedIn is a good
The difference between active and passive voice is one of those things people can’t always explain, but they know it when they see it. The
User experience (UX) design is concerned with how to engage visitors in a way that makes using a website easy and enjoyable, toward the goal
Sometimes it isn’t blog writing tips you need, but topic choosing tips. Two areas of research are particularly helpful for determining your business blog topics:
Small Business SEO Can Make a Difference 99% of businesses in the US are considered small businesses. If you are a business owner reading this,
Explore New Blog Post Types and Vary Your Content Are you struggling to find new blog post types? Have you run out of ideas? Not
Two terms are often used interchangeably even when they shouldn’t be. One caters to the betterment of customer experience, and the other one does the
An effective website design engages its visitors, gives them an incredible user experience, and compels them to take action. Various factors, such as image, color,
Running a business in the digital sphere requires you to employ smart SEO tactics. There are a few common SEO mistakes that new websites tend
Small businesses drive local economies around the world. Instagram has become an important platform for small businesses to reach a wider audience. We’re sharing Instagram
Use Good Research and Writing Habits to Avoid Plagiarism Content production can be a challenge because you’re always trying to write original material that supports
When it comes to increasing traffic to your website, SEO keyword research is critical. It assists you in creating content that can help boost your
It is one of the most debated marketing topics on Instagram. Should hashtags go on the caption or in the comments? Instagram outlined key updates
If you publish a blog, you might already understand how important SEO is to increase your website traffic. You need to find the right tools
Black Friday is one of the most anticipated shopping days worldwide. Consumers are all looking to get great deals on products. As a retailer, you’d
Two of the most important pillars of digital marketing are social media and SEO. The former allows you to showcase your products en masse while
There are many compelling reasons to utilize video to convey your brand’s narrative. It can help build meaningful relationships with your target clients. Marketing videos are
One of the most important aspects of digital marketing is SEO. Find and insert the right keywords to improve your website’s rankings on popular search
Working in the field of SEO requires one to be aware of the various trends surrounding their market and incorporating the right tactics to rank
Too many people preach keyword-stuffing practices. They don’t realize there is a lot more that needs to be done in order to achieve better SEO.
SEO or search engine optimization is the process of optimizing your website to get a higher rank in search engine results pages. SEO is an
SEO or “search engine optimization” is the process of optimizing your web presence to put your brand in front of more prospective customers. Most businesses
As a marketer, it’s your job to be on top of trends and use all the tactics that your business may need. Writing articles will
Small businesses often focus on local reach and visibility, and word-of-mouth sales for their growth. But, if there’s one thing we’ve learned from fluctuating market
If you want to grow your presence on Instagram and generate leads, profile optimization is a must. Optimizing your profile will help you get found
If you want your blog content to rank on Google, you need to make it SEO-friendly. To make your content SEO-friendly you will need to
One of the most popular digital marketers in the business, Neil Patel is the go-to person for all things SEO, blogs, and social media in
Copywriters are some of the most-read writers in the world. And copywriting is one of the most important elements of effective online marketing. To craft
SEO is one of the biggest factors which drives a company’s digital marketing efforts. Over time, companies are trying to find the perfect mix of
Writing yourself an SEO-friendly blog is a task that requires some effort and time. You can’t wake up one day and be like, “I will
One of the most important processes of SEO is keyword research. This is the process of searching for and analyzing search items which people enter
Whenever you’re looking to hire someone for your SEO activities, you need to understand the core aspects of the job. You need to determine whether
If you’re working in digital marketing, you’re sure to have come across SEO quite a few times. It is one of the most important processes
Just like any other industry, the SEO industry has myths and misconceptions. The myths about SEO do not let digital marketers achieve their goals. And
Websites are a keystone of any modern business strategy. They can function as a store-front, customer service resource, and advertising hub all at the same
While you may already be leveraging an SEO strategy, there is always more to know about SEO. The process holds several secrets that you have
As a business owner or marketer, the importance of SEO and the impact it can have on your business is important to understand. Think of
Do you want to start a podcast? Of course you do, you’ve got something to say and podcasting is a fantastic way to get it
Backlinks are extremely powerful. While you are building your backlink profile, ensure you get backlinks from dominating websites to enhance your SEO campaign. It is
Creating content is an integral part of digital marketing – it can make or break a brand. Whether describing your services or telling how your
A blog is an integral element of your marketing strategy: it helps you garner online visibility, drive traffic, and convert it into leads. So, what
After spending your time researching, collecting data, and crafting awesome content, you hit the publish button. But you seem unsatisfied with the number of visitors
High-quality backlinks to your website dominate the SEO realm. These inbound links work as powerful ranking signals. Google favors your search engine ranking if you
Gone are the days when content was written just for search engines and end-users. Today, it’s no more for only humans but their emotions. Emotions